Full Service Internet Marketing for Small Businesses
Outsourcing your Internet Marketing is more often then not the best possible approach for small business owners. The ever increasing level of complexity and the lengthy list of requirements for positive results grows continuously. Hiring a full time Internet Marketing Manager is not a practical solution for most small businesses, many need only a few days or even a few hours per month of professional Internet marketing. Outsourcing allows you to obtain expert service and just the right amount of it for your business, same as you do with your Accountant or your Mechanic.
The number one obstacle to small business success is a lack of marketing effort or successful marketing. Struggling to make ends meet each month or figuring out how to best handle new business, the difference is usually in the amount and quality of the marketing being done or not being done.
Internet Marketing for Small and Mid Sized Businesses
Having an outsourced marketing function working to increase your online business exposure without interfering with daily operations is a winning formula. Marketing is a business process that should be present for as long as your business seeks new clients or even to hang on to existing business. When done correctly and with persistence marketing can be the key to business growth.
Big businesses are all in on Internet marketing, they have the history to support putting additional dollars online where they work best. Big businesses devote over 25% of their marketing budget on average to the Internet, depending on industry. While on the other hand, small businesses have failed to truly utilize the marketing opportunity that is available to all. They still spend more on coupon mailers, local magazines, yellow pages and other media, usually for all the wrong reasons.
Small business owners are putting only about 4% of their marketing budget into Internet marketing. Why the huge discrepancy? When small business owners are questioned the three most common replies include a lack of technical understanding, perceived high cost and trust in service provider.
Contractor Power Marketing might be the right Internet marketing service provider for your company. We offer turnkey services that don't require you to hire additional help or learn about and try to keep up with Internet technology. You have a business to run and that is exactly where your focus should be. Our job is Internet marketing and helping you gain more business from it, simple as that. Our customized marketing services allow you to receive what you need to grow your business and what fits into the budget today. We have been in the business of helping clients market online since 2001.
Goals of a Successful Online Marketing Process
* Make It Easy to be Found / Multiple Keywords
* Increase Contact With Your Available Audience
* Expand Your Reach Geographically
* Action / Evaluation / Persistence
We provide highly effective marketing solutions for small business owners looking for results. Call us today for a free consultation, monthly services starting at just $99.00 per month. Every business faces different obstacles to growth. The one common denominator is the way prospects find them. The Internet isn't the only method of finding products and services, but it is the most popular and growing rapidly.
Contractor Power Marketing Services
Search Engine Optimization
Internet Marketing starts with SEO. The goal of optimizing your website for maximum search availability has been going on since the first commercial website went live. The process changes according to the parameters used by Google, Yahoo and Bing for page ranking. The process is purposely complex and fluid. Circumventing the marketing process spelled out by the major search engines in favor of temporary gains can lead to penalties and ultimately be banned.
Local Search Marketing
The fastest way to achieve an Internet presence for most small businesses is through Local Search with Google, Yahoo, Bing and dozens of local business directories. This process is limited in the available geographic coverage but is an effective first step in the Internet Marketing process.
Web Development / Web Design / Web Hosting Reaching new prospects through Internet Marketing starts with your website. Your page content and tags is what helps the search engines find and rank your website. Our most successful marketing clients are our full service clients. We manage all aspects of their website development, content creation, keyword marketing and overall Internet presence.
Content Marketing
Great web content serves two distinct purposes. Most importantly it provides fuel for the search engines to rank your site. The higher the page rank the more prospects you can reach for your services. Additionally great content gives your prospects actionable information about your product or services.
Paid Search Management Google / BING / Facebook
Adwords are the most common form of paid search marketing or pay per click. Adwords and other similar marketing options allow you to pay for a searching viewer to visit your website based on the keyword or keywords that they searched on. We can help you maximize your clicks and conversions from paid search with a professional PPC management service.Paid Search Management Google Adwords are the most common form of paid search marketing or pay per click. Adwords and other similar marketing options allow you to pay for a searching viewer to visit your website based on the keyword or keywords that they searched on. We can help you maximize your clicks and conversions from paid search with a professional PPC management service.
Email Marketing / eNewsletter Management
Companies that rely on repeat business need an inexpensive way to regularly communicate with clients and reach new prospects. Direct email is the perfect marketing tool to keep your clients informed, offer special deals or reach new prospects. Keeping your name and services in front of clients and prospects is an essential marketing process for business growth. Contractor Power Marketing provides an outsourced email marketing service for small businesses. Call us today to see how we can help you expand your business through proactive Internet Marketing.
Video Marketing
There are several important reasons to develop video as a marketing tool. YouTube is a Google property and that means properly tagged videos that are displayed on YouTube are commonly displayed in search results. The second reason for video is that it's the preferred format for information delivery. Most people would rather watch a short video then to read a web page.
Social Media Marketing
Facebook, Google+ and other social sites are currently very popular. The return on time invested in Social Media Marketing is still in question. We are fully capable of setting up your Facebook Business and Google+ as part of your marketing process.
About Us
We are a small business based in the USA, just like you. All of our services are provided by American citizens working in the USA. We only take on clients that we feel we can help and that are committed to the marketing process to grow their business. Call us today to have your marketing questions answered and concerns addressed.